A research report from our friends at Parks Associates, Smart Lighting Assessment, examines the changing directions in lighting, including in security perimeters, new form factors, and a universal “plug and play” architecture from SKYX Platforms.
From the article, "ICYMI: Our Channel News Roundup for the Week of June 26th, 2023" by James E. Gaskin.
According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...
Consumer research from market research and consulting company Parks Associates reveals 29 per cent of US broadband households get most of their news from social media platforms such as Facebook and Tw...
Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...
“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
