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Research company Parks Associates published a study last year suggesting that SVOD services stood to lose upwards of $500 million in revenue in 2015 from this practice.
From the article "IBM Cloud Video: Technical Problems Still Account For 17% Of SVOD Churn" by Barry Flynn.
San Jose, Calif.-based Roku is the nation’s largest maker of streaming hardware—accounting for about 37% of the U.S. market, according to Parks Associates—but it derives most of its revenue from adver...
Parks Associates announced OTT data showing that at the end of 2015, approximately 20% of US broadband households had cancelled at least one OTT video service in the past 12 months. In 2Q 2015, 18% ha...
“Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...
Last year, research firm Parks Associates found that 16 percent of U.S. households with broadband admitted either borrowing video log-ins or sharing their own credentials. For many people under 40, sh...
