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Research company Parks Associates published a study last year suggesting that SVOD services stood to lose upwards of $500 million in revenue in 2015 from this practice.
From the article "IBM Cloud Video: Technical Problems Still Account For 17% Of SVOD Churn" by Barry Flynn.
In some ways, individuals are already taking the first steps toward these types of connected ecosystems with the adoption of consumer smart home devices such as connected thermostats, fitness trackers...
Roku has kept its eye on simplicity ever since that first player while also making products that often are far more affordable than those of its competition. “People underappreciate how important pric...
Today, Roku and Amazon dominate U.S. connected device market share, where the two companies are tied with an approximate 36% share, per the most recent Parks Associates data (via CNBC). Apple TV and C...
The irony is that YouTube TV may well get the growth it’s seeking sooner than anybody expects. Late last year a Parks Associates survey determined that the nascent YouTube Red was consumers’ seventh-f...
