Providing Market Intelligence for 40 Years

In The News

How Philips and ADT are adapting to a new generation of seniors

Like all populations, the population of seniors in the United States is changing. And a generation of rising seniors is more technically savvy, is living longer, and has higher expectations for aging than ever before. This is creating new opportunities and challenges for the aging in place market, according to presenters on a Parks Associates webcast called “Connected Health in the Smart Home: Use Cases and Partnerships”.

Parks Associates Director of Health and Mobile Product Research Harry Wang moderated a discussion with Paul Adams, senior director of product management at Philips and Don Boerema, senior vice president and chief corporate development officer for The ADT Corporation.

From the article "How Philips and ADT are adapting to a new generation of seniors" by Jonah Comstock.

Previously In The News

BMW’s Vision For A World Of Connected Cars

“We’re moving past the early adopter phase of connected cars,” says Jennifer Kent, a director at Parks. “Most of the usage is still core to the driving experience: Mapping and navigation, maintenance...

Energy Bundled Services In Homes

The number of homes with BOTH broadband and solar PV doubled in the last two years as the number of broadband households that have adopted rooftop solar PV panels grew to 4 percent cross nation by the...

More People Listen To Music On Smartphones Than Make Calls, Study Finds

US-based market researcher, Parks Associates, in its study said that 68 percent of smartphone owners in the US listen to music via streaming outlets on a daily basis. The company also found, on a...

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

This week the research group Parks Associates released an updated look at the state of streaming video. According to the study, 85% of American millennials (people born between 1981 and 1996) now subs...