In The News

How Hackers Crippled Iran’s Financial System

July 01, 2025

The Wall Street Journal

artificial intelligence

We looked at a second study that just released from a market research company called Parks Associates that also found a little more hesitancy to buy a product if AI were mentioned. It wasn't like it was a kiss of death to say AI. It was that people were a little less inclined to buy it. Basically, it didn't help their cause, but it didn't send people running away from the product.

The second study by Parks, the market research study, they spoke to about 4,000 people on this question. Very similar question about, "Would you be more inclined to buy if had AI?" And they found a clear difference among ages. So the younger groups, say in their 20s up to 40s, were more disposed to buy something if it had AI in it. And then, you get into the 65-year-old group and they were less so. So it could be that what we're seeing reflects the current market. But in the future, AI may end up being a bonus.

Another thing that I learned from Parks as well is that people would appreciate AI in home security things, like a Ring doorbell kind of thing. Because anything that would help them get better information and maybe assess a danger could be something that the researcher thought that they would be positively disposed to it.

From the WSJ podcast, "How Hackers Crippled Iran’s Financial System"

Previously In The News

Anime fans' hard streaming choices

The unusual deal is seen by industry experts as a sign that anime distributors won’t be able to survive alone against Amazon and Netflix. CrunchyRoll, based in San Francisco, is the most popular de...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

Password Sharing, Piracy Will Cost Streaming Companies $12.5B By 2024 – Report

New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

‹
1
2
...
266
267
268
269
270
271
272
...
758
759
›