Providing market intelligence for more than 35 years

In The News

How Device Innovation Is Changing The Pay TV Landscape

The report includes insights from DISH Network, SES/HD Plus, Sling TV, NOW TV (Sky), Ampere Analysis, Futuresource Consulting, Parks Associates, Strategy Analytics, IHS Markit, Pay-TV Innovation Forum, NAGRA, SoftAtHome and others. It investigates the growing market for low-cost paid video, how Pay TV providers are chasing new opportunities, how device innovation is creating new ways to deliver and market Pay TV, and why the Pay TV industry still wants its own device ecosystem.

From the article "How Device Innovation Is Changing The Pay TV Landscape" by John Moulding.

Previously In The News

iPhone Remains Top Choice of US Smartphone Owners: Report

Apple’s iPhone accounted for 40% of all smartphones in use in the US, according to the latest 360 View, Mobility & the App Economy research released by Parks Associates. Following up on comScore’s...

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...

Amazon, Google, and Roku All Have New Streaming Devices

With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...

How to Decide If Cord Cutting Is Right for You

This lack of local channels is one reason that more households are using antennas, pulling in free over-the-air high-definition signals. In fact, Parks Associates, a research firm, estimates that one-...