In The News

How Can MVPDs ‘Recapture’ Their Primary Provider Position?

September 12, 2018

OTT video “has reshaped a successful industry,” North Texas-based research firm Parks Associates notes.

With that mindset, Parks released a White Paper that analyzes a key focal point for the pay-TV industry: What should it do to regain their title as the No. 1 provider of video services — including broadcast TV channels — to U.S. viewers?

From the article "How Can MVPDs ‘Recapture’ Their Primary Provider Position?" by Adam Jacobson.

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About Parks Associates

How Can MVPDs ‘Recapture’ Their Primary Provider Position?

Previously In The News

U.S. Streaming Rides Into 2026 on Wave of Uncertainty, Says Parks Associates

Connectivity Becomes a Must-Have for Today’s Renters

4 ways to rethink home for a new generation

Samsung Raises Foldable Ante With Galaxy Z TriFold

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