Providing Market Intelligence for 40 Years

In The News

How A New Platform Is Helping Service Providers Meet Modern Connectivity Expectations

More than 40% of renters surveyed by research firm Parks Associates expect their internet service to be activated at move-in, which is why 60% of multifamily property owners and operators have managed WiFi as part of their portfolio. With these high expectations, multifamily operators of all sizes need to have fast, reliable connectivity solutions to retain and attract residents. 

From the article, "How A New Platform Is Helping Service Providers Meet Modern Connectivity Expectations" by Julia Troy

Previously In The News

EV Sales Growth Flattens Following Pandemic Peak

Electric vehicles (or EVs) had received a big boost off the heels of the pandemic as consumer interest over environmental issues coupled with hearty government subsidies helped fuel a respectable boom...

Apple devices have high net promotor scores across consumer electronic products

Parks Associates’ new Tech Ecosystem Dashboard, featuring ownership and purchase intention data from surveys of 5,000-8,000 US internet households, finds the net promoter scores (NPS) for Apple-br...

Warner Bros. Discovery and Disney launch Hulu, Disney+, Max bundle

According to Parks Associates research, U.S. households that had five or more OTT subscriptions declined from 52% in Q3 2023 to 46% in Q1 2024 and average monthly spending on SVOD services dropped fro...

Study Shows High Consumer Expectation for Rapid Security Event Response

Eighty-six percent of alarm system owners expect a response within half an hour, and 42 percent expect a police response within 10 minutes of an alarm. Source: Parks Associates  A large majorit...