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In The News

Here's how Apple wants to turn your home into one giant iPhone

September 20, 2015

smart home

home automation

IoT

USA Today

broadband

Although Internet-connected home appliances aren't widespread yet, adoption is set to take off this year, according to research from Parks Associates. According to the firm, 40% of broadband households in the US are planning to buy a smart home device in 2015, compared to the 16% of households that have them now.

From the article "Here's how Apple wants to turn your home into one giant iPhone" by Business Insider.

Previously In The News

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

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2021 Predictions: ‘Zoom Rooms,’ Full Metal Jackets will shape the year

Twenty-six percent of US broadband households find the idea of making purchases directly from TV shows “appealing or very appealing,” according to a 2020 Parks Associates survey. From the article "...

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

At the moment, hospitality, retail, and even QSR brands are examining the role that voice-activated assistants could play in complementing service and sales staffs at their respective hotels and store...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

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About Parks Associates

Here's how Apple wants to turn your home into one giant iPhone

Previously In The News

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

2021 Predictions: ‘Zoom Rooms,’ Full Metal Jackets will shape the year

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

Report: Viewers Say Churn is Based on Lack of New, Original Content

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