But two crucial streaming devices don't have HBO Max apps. Neither Roku and Amazon Fire TV devices supported HBO Max, even though those devices represent the vast majority of streaming devices in the US. Researcher Parks Associates estimated nearly 70% of installed streaming-TV devices in the country are either Roku or Amazon Fire TV products last year, and the companies have more than 80 million active users between them.
From the article "HBO Max: Everything you need to know about HBO's bigger streaming app" by Joan E. Solsman.
According to market research by Parks Associates, approximately 45% of U.S. households with internet access own at least one smart home device, and 18% have six or more. This growing trend highlights...
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Parks Associates will be presenting this data and more at CONNECTIONS: The Premier Connected Home Conference, May 13-15 at the Renaissance Dallas at Plano Legacy (www.connectionsus.com). The event wil...