Providing market intelligence for more than 35 years

In The News

HBO Fires Back at Dish in Blackout Tussle

For its part, Univision said it extended an olive branch, but that Dish so far has shown no willingness to back down. That could be a portent of how the HBO negotiations will proceed in the days or weeks to come.

"Dish has a long history of aggressive carriage negotiations with networks," noted Brett Sappington, senior director of research at Parks Associates.

"It has been unafraid to have blackouts, or to eliminate channels from their packages, if they cannot reach terms that make sense for Dish," he told the E-Commerce Times.

From the article "HBO Fires Back at Dish in Blackout Tussle" by Peter Suciu.

Previously In The News

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

OTT Annual Churn Rate Dips Slightly

This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...

The Smart Money: Demand for Security at an All-Time High

Security system use is particularly common in multi-dwelling properties. Parks Associates research shows that 41% of multi-dwelling unit (MDU) property managers have a security/access system for commo...

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...