Providing market intelligence for more than 35 years

In The News

Hacker Turns Up Nest Thermostat, Plays Vulgar Music Through Family’s Camera

Smart home products provide us with numerous benefits to make our lives more convenient. However, that convenience can come with a price.

It’s no secret that in spite of the benefits of smart home products, they can also be prone to hacking. This isn’t lost on consumers.

According to Parks Associates, 79% of US broadband households are concerned about data security or privacy issues. These concerns are no doubt fueled by horror stories of hackers speaking to people through their smart home cameras.

From the article "Hacker Turns Up Nest Thermostat, Plays Vulgar Music Through Family’s Camera" by  Steve Karantzoulidis.

Previously In The News

Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...

How Home Automation Can Provide a Good Night’s Sleep

A hot topic in health today is the importance of getting a good night's sleep. According to research by Parks Associates 25% of consumers are very concerned about a lack of quality sleep. This is not...

How Do Consumers Research Smart Home Gear?

Parks Associates research reveals manufacturer websites are No. 1 source for researching smart home equipment. Integrator websites are No. 2. Those are the results from new smart home research by P...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive