Providing Market Intelligence for 40 Years

In The News

GoPro Karma Lets New Hero5s Fly High

Introduction of a drone is a natural extension of GoPro's core wearable camera business, and bundling its new cameras with Karma is likely to benefit sales of both devices, noted Barbara Kraus, director of research at Parks Associates.

"However, the Karma does not have obstacle detection, which is likely to be considered a detriment," she told TechNewsWorld. "Major drone maker DJI's Phantom 4 does have obstacle detection, which is an important safety feature because drones can be dangerous."

From the article "GoPro Karma Lets New Hero5s Fly High" by John P. Mello Jr.

Previously In The News

Apple releases new streaming TV devices with lower prices

Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...

Some NFL+ users struggle to watch games on the app

Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

Sharing your TV streaming passwords? Cable companies won’t stop you—yet

Neither of these methods work particularly well, at least for the kind of casual sharing that’s pervasive among friends and family members. A survey earlier this year by Parks Associates found that 18...