Google first tested the potential of its streaming media technology with Chromecast, a $35 dongle that can be plugged into a television set to enable people to access digital video services such as YouTube or Netflix. Chromecast was introduced in 2013 and has become a huge success for the online search company. According to Parks Associates the device has emerged as the number two media-streaming device in the US, capturing 20 percent of sales to American homes with broadband access during the first three quarters of last year.
In yesterday’s trading Google shares fell 1.9 percent to $519.46, leaving the company with a market capitalisation of $358.23 billion. The current consensus estimate suggests that investors should buy equity in the company.
From the article "Google share price: Company expands Chromecast technology to target home audio" by Farquar McIntosh.
The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devi...
According to a new report from Parks Associates, the proliferation of DIY solutions continues to have significant impact on the resident security market as the research firm predicts that more than tw...
PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...
"In 2017 we'll see new form factors emerge to track fitness activities beyond the wrist," says Harry Wang, senior director of research for Parks Associates, a market resesarch and consulting firm. In-...
