Providing market intelligence for more than 35 years

In The News

Google Founders Turn To Familiar Face To Run Nest As Fadell Departs

"Nest products are best-sellers in the category," Chief Financial Officer Ruth Porat said on the April 21 earnings call. "It's a leading brand in the connected home. It's obviously early, but a very exciting category." Alphabet CEO Larry Page said in a statement that Nest's revenue has increased more than 50 percent annually under Fadell.

For the $3.2 billion that Google spent on Nest, more is expected, said Tom Kerber, director of research at Parks Associates.

From the article "Google Founders Turn To Familiar Face To Run Nest As Fadell Departs" by Ari Levy.

Previously In The News

Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025

According to recent Parks Associates’ research, more than one-third of U.S. broadband households are cord-cutters who previously subscribed to traditional pay TV. That comes out to more than 38 millio...

63% Of Americans Unfamiliar With Virtual Reality; Less Than 6% Plan On Buying A Headset Soon

Despite 2016 seeing virtual reality break into the mainstream market, headset manufacturers such as Sony, Oculus and HTC still have a lot of work to do in order to educate the masses, according to a n...

Netflix Challengers: Are There Flies in the Ointment?

Parks Associates estimates that over the past five years, the number of SVOD services has more than doubled, to 271. And projections are that subscription streaming will grow at a faster clip than any...

Music streaming leads on smartphones

Streaming music is the most popular way consumers spend time on their smartphones, according to market research firm Parks Associates, significantly outpacing playing games and watching video clips....