A recent survey report from Parks Associates mentions that Roku is the most popular brand of streaming media players, followed by Amazon. The sample size is low, at 8,000 American households, but it shows that there is a competitive market that Google and others can compete in.
Parks Associates’ recently released Tech Ecosystem Dashboard reveals Roku is the most popular brand of streaming media players, followed by Amazon.
From the article, "Google finally has a successful long-term product, so now it's killing it" by Vinayak Guha
“Across the nation, all sorts of internet service providers have gained two new competitors,” says Kristen Hanich, the research director for Parks Associates, referring to T-Mobile and Verizon. “They...
Last month, Parks Associates released new research suggesting cancellation rates for over-the-top services have held steady at about 18% for the past three years. “With OTT service penetration star...
As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
