In The News

Google developing next-gen Chromecast streamer

March 10, 2020

Turning the new Chromecast into a fully fledged Android TV device could also be an important retail addition as Google attempts to cut into the streaming platform lead of Roku (36.9 million active accounts at the end of 2019) and Amazon's Fire TV (about 40 million active users). According to a Parks Associates study from the fall of 2019, Chromecast made up just 11% of the US media streaming device market, down from 21% three years earlier.

From the article "Google developing next-gen Chromecast streamer" by Jeff Baumgartner.

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Google developing next-gen Chromecast streamer

Previously In The News

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Streaming service bundles are a new way to attract subscribers

Protecting Broadband Networks by Securing the Smart Home

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