Providing market intelligence for more than 35 years

In The News

Global government spending on Internet of Everything skyrockets

Tom Kerber, an analyst at Dallas-based Parks Associates, believes many governments struggle with getting funding for IoT initiatives and must prove how they can help lower costs or improve revenue.

“The approval process in the public sector can be a challenge,” Kerber says. “Many different verticals within the public sector such as water and electricity can benefit from a combined infrastructure but are used to working independently. The very bureaucratic process has to be adjusted to take advantage of the opportunities that present themselves.”

From the article "Global government spending on Internet of Everything skyrockets" by Mary Ann Azevedo.

Previously In The News

Research: 68% US homes watch NFL

The latest update of Parks Associates’ OTT Video Market Tracker analyses the launch of NFL+, the OTT subscription service operated by the NFL in the US and the market context for the service, as part...

Research: Free trials influence over half of OTT subs

Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their...

Parks: Cord-cutting Up

Cord-cutter consumer research from Parks Associates shows the percentage of US broadband households that use only antennas to receive TV has steadily increased since 2013 to reach 15 per cent. The fir...

19% US Households Cancel OTT

According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...