Providing market intelligence for more than 35 years

In The News

Global 4K UHD TV sales to reach over 330 mln in 2019

Global sales of 4K UHD TVs will reach more than 330 million by end-2019, up from 2 million in 2013, according to the latest connected CE research from Parks Associates. The research shows that of US broadband homes planning to buy a flat-panel TV in 2015, over half (56%) think that 4K picture quality is an important feature. Of those flat-panel TV shoppers not planning to buy a 4K TV, 42 percent were not familiar with 4K/UHD technologies, and 44 percent felt either that the price was too high or that the picture quality was not worth the extra cost.

From the article "Global 4K UHD TV sales to reach over 330 mln in 2019" by Telecompaper.com

Previously In The News

Bloomberg Attacks Apple TV As Failing To Be "A Groundbreaking, iPhone-Caliber Product"

According to U.S. market research published by Parks Associates last summer, Amazon media player products narrowly out-shipped Apple TV (for a 22 vs 20 percent share of the market) in 2015, but that a...

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...

Comcast and Charter team up to launch a new streaming platform for US consumers

Today, Roku and Amazon dominate U.S. connected device market share, where the two companies are tied with an approximate 36% share, per the most recent Parks Associates data (via CNBC). Apple TV and C...

Amazon developing a free, ad-supported video news app for Fire TV, report says

Roku is the leader in streaming services with 37 percent of the market. But Amazon has been gaining ground and claimed 28 percent in 2018, according to research firm Parks Associates. Amazon may be...