- Research
- Smart Home: Products And Services
- Consumer Electronics and Entertainment
- Broadband and Mobility
- Connected Health and Wellness
- MDU / Multifamily
- SMB
- Strategic Consulting Unit
- Primary Research
- Research Services
- Events
- Event
- Company
- About Parks Associates
- Smart Home: Products And Services
- Smart Home Devices, Automation, Controls
- Energy Management
- Residential Security
- Consumer Electronics and Entertainment
- Consumer Electronics Devices
- Video Services: OTT, Pay TV
- Entertainment Content: Video, Audio, Gaming

When it comes to live streaming content, sports tops the leaderboard in U.S. households, according to Parks Associates. The firm found that of the 43% of homes that streamed live content online in the three months prior, 61% had watched a live sporting event.