In The News

Four Smart-Home Myths Retailers Need To Dispel

April 12, 2016

Smart-home products are rolling out to the masses as consumers look for ways to simplify their daily lives.

According to a recent survey from Parks Associates, more than 40 percent of U.S. broadband households plan to purchase a smart-home device in the next 12 months. Yet we are not likely to see consumers rushing out to replace all of their conventional household appliances, lightbulbs, thermostats, security cameras, and door locks with smart devices overnight.

From the article "Four Smart-Home Myths Retailers Need To Dispel" by Mark Honeycutt.

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About Parks Associates

Four Smart-Home Myths Retailers Need To Dispel

Previously In The News

Subscriptions account for nearly 86% of consumer video spending

To Invade Homes, Tech Is Trying to Get in Your Kitchen

Could streaming giants start to clamp down on password sharing?

How Netflix is adapting as the streaming boom stalls

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