Providing market intelligence for more than 35 years

In The News

First-Time Adoption Of Pay TV Is Up Among Spanish Broadband Households, Parks Associates Finds

Parks Associates announced new research earlier this month showing that 16% of Spanish Pay TV households subscribed to Pay TV for the first time last year, although Spanish consumers are still more likely than consumers in other Western European markets to have never had Pay TV or to have cancelled Pay TV in favour of online video sources.

"First-time adoption of Pay TV is up among Spanish broadband households, as is the penetration of Pay TV overall," reveals Brett Sappington, Director of Research at Parks Associates.

From the article "First-Time Adoption Of Pay TV Is Up Among Spanish Broadband Households, Parks Associates Finds" by www.v-net.tv

Previously In The News

Sports streamers are keeping more subscribers after seasons end

New data from Parks Associates shows use of sports streamers is on the rise. For a long time, sports leagues were leery of streaming platforms, knowing they could make more revenue by putting games...

Apple now has 69% of the smart tag market among US Internet households

Smart tag adoption rose to 12% in US Internet households last year with Apple still leading the market, according to Parks Associates.  The research group says that’s up from 7% in 2022. Consum...

How Home Security Upgrades Can Help You Sell Your Home

A Parks Associates study revealed that households are more concerned with physical security, which has led to an uptick in the security system adoption rate. From the article, "How Home Security Up...

New White Paper Offers Insights on Commercial Opportunities for Custom Installers

Parks Associates has released a new complementary white paper entitled “Smart Spaces: New Opportunities for Custom Integrators.” This white paper, sponsored by Nice, explores the significant growth op...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive