Providing market intelligence for more than 35 years

In The News

Family-Focused Frndly TV Reaches Carriage Deal With A+E Networks

“What Frndly TV delivers is very focused—it’s not trying to be all things for all people,” said Paul Erickson, a senior analyst at Parks Associates, a research firm.

From the article "Family-Focused Frndly TV Reaches Carriage Deal With A+E Networks" by Lillian Rizzo. 

Previously In The News

2023 CEDIA Shares: PowerHouse Alliance

According to Parks Associates, 30 percent of US broadband households live in multi-dwelling unit (MDU) housing and there are 700K multifamily properties in the United States. From the article, "202...

Indie cable ops prep to launch mobile via NCTC pact

It also fits a wider trend. Speaking on a separate panel here, Parks Associates President and Chief Marketing Officer Elizabeth Parks cited research that the use of home Internet/mobile bundles have g...

Report: CE State Of The Industry 2023

Not everyone is so sanguine about an H2 recovery, however. “With inflation touching virtually every category, spending on consumer electronics may not be a top priority at present,” argues Sarah Lee,...

The technological goal of MLS to world football

It is worth cross-checking this data with another from the Parks Associates consultancy : annual revenue from subscription to OTT sports platforms (transmission of video and audio content over the Int...