Providing Market Intelligence for 40 Years

In The News

Euro OTT Growing But Eclipsed By North America

The Parks OTT Video Market Tracker shows that 55% of UK broadband households and 51% in France are watching TV programming and films online and that 30% of broadband households in the former country and 17% across the English Channel subscribe to paid-for OTT video services.

The market in the UK is being fuelled by interest in the BBC iPlayer and OTT video services from Netflix, Sky (NOW TV) and Amazon. Parks identified new services emerging in France, including a new transactional video service from well-known retailer FNAC, but noted that Netflix has struggled in the French market, despite partnerships with many of France's leading pay-TV providers.

From the article "Euro OTT Growing But Eclipsed By North America" by www.rapidtvnews.com

Previously In The News

Consumer Desktop Adoption Declines 30% Since 2009

New consumer research from Parks Associates finds a continued decline in the adoption rate for desktop computers. The report reveals that since 2009, nearly one third of U.S. broadband households have...

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...

7-Eleven rolls out Apple Pay, Google Pay to all US stores

Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...