Providing market intelligence for more than 35 years

In The News

Energy Bundled Services In Homes

The number of homes with BOTH broadband and solar PV doubled in the last two years as the number of broadband households that have adopted rooftop solar PV panels grew to 4 percent cross nation by the end of 2015. In addition to this growth, seven percent of U.S. broadband households said they plan to purchase solar panels in the next 12 months, according to new research from Parks Associates, an industry consultancy firm.

According to Parks Associates, consumers are interested in taking an active role in the distributed electricity grid with 40 percent of United States broadband households showing a growing interest in the ability to manage and monitor their electricity usage, store unused electricity and sell it back to the grid.

From the article "Energy Bundled Services In Homes" by www.renewableenergyworld.com

Previously In The News

29% US Consumers Get News From Social Media

Consumer research from market research and consulting company Parks Associates reveals 29 per cent of US broadband households get most of their news from social media platforms such as Facebook and Tw...

Research: 97% smart speaker homes own one device brand

Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...

Connected CE purchases show steady decline since 2008

“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...