Providing Market Intelligence for 40 Years

In The News

eMarketer Sees Digital Video Growth Leveling Off in Western Europe

According to research firm Parks Associates, Spain has one of the highest internet-only household rates in Europe, implying that consumers there may be more likely to pay for digital video services than they would for pay TV subscriptions. Yomvi, a SVOD service bundled with pay TV provider Movistar+, has seen some traction. In addition, Netflix arrived at the end of 2015, and HBO launched HBO España in November 2016.

From the article "eMarketer Sees Digital Video Growth Leveling Off in Western Europe" by www.emarketer.com

Previously In The News

'Alexa, multiply': Voice assistants show huge growth

Usage of voice-activated assistants such as Amazon’s Alexa and Google Assistant remains relatively low. But it is growing at an impressive rate. In fourth quarter of last year, 12 percent of U.S. b...

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

Wireless data usage is growing steadily from 2015-16 as consumers shift data-heavy activities from desktop to mobile. According to Parks Associates’ latest survey data, average monthly wireless data c...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study

“Many content creators rely on advertising revenue to monetise video, especially as newly launched digital services seek revenue. As digital video viewership increases on all screens, use of ad-blocki...