Providing Market Intelligence for 40 Years

In The News

DVD has had its day: streaming devices rule supreme

According to market intel firm Parks Associates, 64 per cent of households in the UK with a broadband connection have at least one internet-connected entertainment device hooked up to their telly. Not surprising, given how cheap it is to jump on the streaming bandwagon these days.

Parks’ findings help to explain the overwhelming success of services like Spotify, which boasts over 20 million paying customers globally and Netflix, which entertains over three million UK subscribers.

The firm’s research also shone a light on European users’ opinions of developing technology and found that a quarter of German, Spanish and UK households find smart home appliances “very appealing” – even if they might be earwigging our most intimate secrets.

From the article "DVD has had its day: streaming devices rule supreme" by Tony Crammond.

Previously In The News

Monetising OTT: The Key Factors

Speaking in a presentation at Broadband World Forum entitled Making money in the new world of video, Brett Sappington, he said that there had been a rush to OTT in the last few years. In the US, for i...

Netflix raises prices on U.S.-based plans

Beyond its immediate effect on subscribers, the price increase foreshadows a future in which the streaming video market is dominated by a handful of players that have captured the majority of a family...

You don’t have to feel guilty about sharing your TV log-in

Last year, research firm Parks Associates found that 16 percent of U.S. households with broadband admitted either borrowing video log-ins or sharing their own credentials. For many people under 40, sh...

Roku pushes into the audio wars with $200 speakers made just for your television

The firm has built a reputation for inexpensive, simple television accessories and leads Amazon’s Fire TV, Google’s Chromecast and the Apple TV in the U.S. market, according to research company Parks...