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Disney+ wades into the streaming-with-friends space

September 30, 2020

“It really makes it feel like you’re doing it all together, laughing about it together,” Mahler said. “Sometimes we’ll all pause it together and someone will be like, ‘Oh my gosh that reminds me of something that happened,’ so we can like tell stories about it.”

It’s moments like those Disney is banking on, said Steve Nason, research director at Parks Associates. The hope is “to appeal to younger consumers that are much more likely to socially social media engage,” he said.

From the article "Disney+ wades into the streaming-with-friends space" by Megan McCarty Carino.

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Disney+ wades into the streaming-with-friends space

Previously In The News

Broadcasters Need To Prepare For Shoppability. Here’s Why

Consumer IoT Products are Priced 44% Higher on Average Than Similar Non-Connected Products

Nomadix Launches Energy Management Solution to Reduce Properties’ Operational Expenses and Enhance Sustainability

The fastest Wi-Fi 7 internet providers in the US, ranked

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