Providing Market Intelligence for 40 Years

In The News

Disney, Sony Reach Deal on Video Streaming

Sony will be streaming all Disney channels, including ESPN and ABC, and subscriber households can view more than one stream at a time. Disney already has a deal with Dish Network’s Sling TV to distribute the same channels over the Web, but the Sony deal is the first that offers the Disney channels on a multi-stream basis.

PlayStation Vue is available on PS3 and PS4 consoles and Apple iPads to subscribers whose service originates through one of Sony’s consoles. Gaming consoles were the top devices used to view online video content in the first quarter of 2015, according to new research from Parks Associates. The Xbox from Microsoft is the most commonly used consumer electronics device used for video streaming (14%), followed by the PlayStation consoles (13%).

From the article "Disney, Sony Reach Deal on Video Streaming" by Paul Ausick.

Previously In The News

DIY Security, Home Automation: What’s a Pro to Do?

One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...

Most Consumer Electronics Buyers Consider Only One Brand

The majority of consumer electronics (CE) buyers, 71%, only consider one brand when shopping, according to new consumer research from Parks Associates. In some categories the numbers are even more ove...

Sleep Trackers Offer Money Making Opportunity

According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nea...

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...