Register

I agree with the Privacy Policy

In The News

Demand response programs improving, but customers remain wary: report

July 28, 2025

demand response

smart energy devices

Limited customer awareness remains a significant barrier to participation in residential demand response programs, Parks Associates and Resideo Grid Services said in a report released last month.

Parks Associates and Resideo found DR awareness is lowest in Kentucky, Tennessee, Alabama and Mississippi, where a combined 59% of customers polled said they were unaware of or lacked access to demand response programs. Awareness is highest on the West Coast, where 44% of customers said they lacked access or awareness.

Lack of access and awareness are not the only barriers to DR program participation, according to the report. Twenty-nine percent of would-be participants said they have concerns with someone else controlling their thermostat; 34% worried about comfort or convenience; 17% said they don’t have the right thermostat and 16% said program payments aren’t high enough.

In spite of these barriers, Parks Associates found most smart thermostat users who do enroll in DR programs are satisfied with the experience. Sixty-nine percent of participants said DR events were either barely noticeable or “less unpleasant than anticipated,” the report said.

From the article, "Demand response programs improving, but customers remain wary: report" by Brian Martucci

Previously In The News

Smart TVs Join The In-Home Digital Voice Race

The home entertainment market is consolidating around the smart TV, with the TV now being the most commonly used platform for accessing video content, according to Parks Associates. Consumers are b...

Ad Age @ CES: 5 Things We Learned About the Connected Home

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies w...

How WWE Raw Turned the Brand Into a Global Entertainment Company

The WWE Network, the streaming service that shows WWE playoff matches and original programming, is presently the No. 2 sports OTT service, behind only MLB.tv, according to Parks Associates. Baker expl...

13% of Broadband Households Adopt Smart Thermostats

The adoption of smart thermostats reached 13% of U.S. broadband households in 2017, according to new research. This is an increase from 11% in 2016, based on new smart energy research from Parks As...

‹
1
2
...
722
723
724
725
726
727
728
...
742
743
›