Smart home products have to create new value if they are to be adopted.
That’s the conclusion of a new study on various aspects of the Internet of Things, including smart lighting and other smart products in the home.
The adoption and ultimate success of smart home products centers around creating new value, both for end-consumers and the brands serving them, according to the study by Parks Associates.
From the article "Consumers Look For New Value In Smart Home Products" by Chase Martin.
A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...
The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...
Streaming music is the most popular way consumers spend time on their smartphones, according to market research firm Parks Associates, significantly outpacing playing games and watching video clips....
As cable providers continue to jack up prices and flail at efforts to improve customer service, more and more users are cutting the cord and embracing over the air (OTA) broadcasts via antenna. One re...
