"Parks Associates consumer survey data finds that between 2014 and 2018, the average amount paid by U.S. broadband households on their most recently purchased smartphone doubled from a mean of $258 to $528," noted Kristen Hanich, senior analyst at Parks Associates.
From the article, "Consumers Balk at Premium Smartphone Prices" by Peter Suciu.
Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...
A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...
Data from Parks Associates’ recent DIY security research suggests a sharp rise in self-installed security systems in the last few years. From the article "Parks Associates: 60% of New Security Syst...
Smart locks contribute enhanced convenience as well as increased security, two of the principal driving factors in any smart device sales. In fact, a recent Parks Associates study found that 45% of sm...
