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Consumer Awareness Of VR Technology Is Low

May 29, 2016

“Despite the recent industry excitement around VR, overall consumer awareness of this technology is low< " according to Brett Sappington of Parks Associates.

“Virtual reality has the potential to have significant impact on many market sectors, particularly those that benefit from immersion and engagement,” Sappington said. “Despite the recent industry excitement around VR, overall consumer awareness of this technology is low.

From the article "Consumer Awareness Of VR Technology Is Low" by Robert Briel.

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Consumer Awareness Of VR Technology Is Low

Previously In The News

Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Netflix Heads Digital Video Services List, But There Are Questions

Can mHealth Make Chronic Care Patients Care About Their Health?

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