In The News

Consumer Attitudes on Data Security

November 08, 2017

Parks Associates measures consumer attitudes toward companies that collect and manage their data and privacy and security concerns are an important barrier to overcome. Over two-thirds of consumers prefer to “keep tight control” over access to their data. A similar portion believe it is impossible to keep data private from the companies from which they purchase goods and services.

From the article "Consumer Attitudes on Data Security" by Brad Russell.

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Consumer Attitudes on Data Security

Previously In The News

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

Survey Find Home Builders Embracing Whole-Home Networks as Standard Offering in MDUs

Recent IoT Research Says Broadband Households Care More About Cybersecurity Than Ever Before

Insurance, the Smart Home, and the Business of Keeping Customers Engaged

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