Providing Market Intelligence for 40 Years

Parks Associates' 20th-annual CONNECTIONS™: The Premier Connected Home Conference will host over 650 executives from the connected entertainment, IoT and smart home industries, and is focused specifically on strategies to fully engage consumers in the connected home experience. The event provides networking opportunities and insights from industry players on entertainment, mobile, and smart home market segments. Parks Associates' research team highlights the firm’s research throughout the event, including technology adoption and trends, forecasts of new products and services, evaluation of new business strategies, and recommendations about technology innovations, strategic partnerships, monetization opportunities, and value-added services.

From the article "Connections" by www.homeplug.org

Previously In The News

Hollywood Turns the Page on the Metaverse – and Disney Just Got the Memo | Analysis

All the while, consumer interest never matched the industry’s passion for the technology. The pandemic might have seemed like a prime opportunity to plug in and disconnect, since actual reality didn’t...

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services.   By 2027, there is a projected loss of $113 billion for streamin...