Providing market intelligence for more than 35 years

In The News

Connecting the home the IoT way

The significant factor for IoT is that it is being integrated into all facets of the digital ecosystem including IPTV. IoT is driving the reinvention of consumer technologies. Connected products are taking on new form factors and providing new use cases, content providers are leveraging greater bandwidth to enable new content experiences.

According to Parks Associates’ latest research, in 2016 U.S. broadband households own an average of 8.1 connected computing, entertainment, or mobile devices, plus another 2.1 connected home devices. More than one-third of consumers own a connected health device, and over 63 million broadband households subscribe to an OTT video service.

From the article "Connecting the home the IoT way" by Aspen Lite.

Previously In The News

Nearly a Quarter of U.S. Households Think Movies and Music Should be Free

That’s according to a survey released this week by Parks Associates. “Almost half of pirates believe stealing content is acceptable because there are no consequences to the behavior” Jennifer Kent,...

Why It’s Time to Consider Offering Presence Detection

"In my previous column, I mentioned some of the world-class technologies highlighted at Parks Associates’ CONNECTIONS Conference held in Frisco, Texas, in May. One of the presentations that caught my...

Being Smarter About Smart Home Alarms

But by the end of the 20th century that market growth leveled off and stagnated. Fast-forward to the past 10 years, with heightened acceleration the past three to five, and (according to Parks Associa...

Parks Finds 71 Percent of Broadband Households With Wi-Fi or Apple AirPort

There are 30 percent more computing devices, as well as 45 percent more connected devices, on average in U.S. broadband households with Wi-Fi access as compared to those without it, according to new m...