Providing market intelligence for more than 35 years

In The News

Connected Health Business Models for Smart Home Platform Players

Adding connected health applications to a smart home platform opens up additional, complementary revenue opportunities. However, some of these paths will not result in a straight-forward replication of conventional revenue models. This is especially true for applications that touch a patient’s health and require collaboration with healthcare professionals. For others, the smart home industry needs to think “outside the box” to build channels and experiment with new revenue models. Examples of innovative revenue models are summarized below.

From the artical "Connected Health Business Models for Smart Home Platform Players" by Harry Wang.

Previously In The News

Survey: Streaming Service Churn Rates Hit 44%

Churn has long been an issue in the streaming market. For streaming service providers, it’s a problem to be overcome. For subscribers, it’s a fact of life. The latest word out from Parks Associates pi...

Apple Looks To Expand Healthcare Presence

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...

Parks: Broadcast TV Still Trumps Streaming Video

Despite Netflix’s subscriber base trumping or rivaling (HBO) most pay-TV services, broadcast TV still generates the majority of home entertainment consumption — among broadband households, according t...

Almost One Third Of US Homes Have Multiple Streaming Subscriptions

New numbers from Parks Associates Research Group show that not only is streaming on the rise, but one streaming service isn’t enough for many homes. Among US homes that have broadband, over 30% sub...