Providing market intelligence for more than 35 years

In The News

Competition among power companies lights up

So far, though, a relatively small percentage of customers are using the rapidly evolving technologies.

High-tech thermostats are the most commonly purchased smart home devices, but only about 8 percent of U.S. households with the Internet capacity to take full advantage of smart thermostats have them, according to Parks Associates research. Seven percent of homes have wirelessly controlled lighting.

From the article "Competition among power companies lights up" by Jordan Blum.

Previously In The News

Homes Now Have 10+ Connected Devices: Parks Associates

"Interoperability continues to be a leading challenge for the smart home industry," said Chris O'Dell, Parks research associate. "Nearly 75 percent of consumers who intend to purchase a smart home dev...

HBO Max debuts without the two most popular streaming platforms, Roku or Amazon

Roku and Amazon are the two largest streaming platforms, by far, with a combined 33% market share, according to Parks Associates, and Max isn't available on either. It is viewable on the two way small...

Sensory Powers New Voice-Enabled Farberware Microwaves

“Smart appliance adoption is growing among US broadband households. Thirteen percent of US broadband households now own a smart appliance and smart microwaves are a leading category. Voice control is...

Research: Sony’s Share Of Smart TV Purchases Grew In 2021

Parks Associates shares its latest Consumer Insights Dashboard, which tracks adoption, purchases, and demand across most common consumer electronics products “Samsung continues to lead smart TV ado...