So far, though, a relatively small percentage of customers are using the rapidly evolving technologies.
High-tech thermostats are the most commonly purchased smart home devices, but only about 8 percent of U.S. households with the Internet capacity to take full advantage of smart thermostats have them, according to Parks Associates research. Seven percent of homes have wirelessly controlled lighting.
From the article "Competition among power companies lights up" by Jordan Blum.
OTT video is firmly established in the U.S. entertainment marketplace, and new research from Parks Associates only puts an exclamation point on the new reality of how Americans consume video entertain...
If you're just getting started with free, over-the-air TV, you're in good company. Even many consumers who have switched to streaming video services, such as DirecTV Now or Sling TV, use an antenna fo...
Market research firm Parks Associates says that one-fifth of U.S. homes with broadband access now use an antenna to get live TV. “Digital antennas are experiencing a resurgence as consumers consider o...
It is well documented that Netflix is the leading SVOD service, the most recent list from Parks Associates had Netflix outfront of competitors Amazon and Hulu. The service continually ups the game for...
