Providing market intelligence for more than 35 years

In The News

Comcast and Charter face a grim new reality: actual competition

“Across the nation, all sorts of internet service providers have gained two new competitors,” says Kristen Hanich, the research director for Parks Associates, referring to T-Mobile and Verizon. “They need to prepare for that accordingly.”

“That puts [T-Mobile] at about the 10th largest internet service provider in the United States, basically coming out of nothing a year or so ago,” Hanich says.

“There are a lot of people that only had one choice of internet service provider, and regardless of their customer experience, that was what they had to get if they wanted internet,” says Parks Associates’ Hanich. “And now they have a choice.”

From the article, "Comcast and Charter face a grim new reality: actual competition " by Jared Newman.
 

Previously In The News

What Happens When Amazon Acquires a ‘Real’ Security Company Like Vivint, Guardian or Brink’s?

Professional security dealers report 36% of their alarm systems include networked cameras, according to smart-home research firm Parks Associates. The pros even manage to attach smart thermostats t...

Report: Smart Home Devices Had Biggest Impact on Security Market in 2016

As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners a...

4 Key Business and Lifestyle Trends Transforming Customer Demand

A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...

DIY Security, Home Automation: What’s a Pro to Do?

One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...