In The News

Comcast’s Peacock is now streaming on Roku devices after months of negotiations

September 20, 2020

Although the Peacock app was on Apple, Android, and Microsoft devices at launch, it wasn’t carried by Roku, which controlled 39% of the streaming device market as of last year, according to Parks Associates, a Texas market researcher. The big sticking point between Comcast and Roku was reportedly ad inventory. Roku typically takes 30% of available ad space from its partners.

Peacock is still missing on Amazon devices, which made up 30% of the streaming media player market as of last year, Parks Associates said. Talks between Comcast and Amazon are ongoing.

From the article "Comcast’s Peacock is now streaming on Roku devices after months of negotiations" by Christian Hetrick.

‹
1
2
...
174
175
176
177
178
179
180
...
776
777
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

Comcast’s Peacock is now streaming on Roku devices after months of negotiations

Previously In The News

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Parks: Top 10 Connected Entertainment Disruptors

Netflix Is King of Paid Streaming, Study Says

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us