Providing Market Intelligence for 40 Years

In The News

China's Ongoing Economic Volatility Will Send Ripples Through U.S. Tech Sector

Harry Wang, director, Health & Mobile Product Research, at Parks Associates, added that “the slowdown is going affect their ability to sell products. The devaluation of the currency there makes Chinese products more competitive while making U.S. products pricier as imports.”

At the same time, the volatility in the stock market is affecting the Chinese consumer’s ability to purchase products from western companies. The Chinese middle class is a big market for American luxury brands, and it’s this group that’s most affected by the stock market fluctuations.

From the article "China's Ongoing Economic Volatility Will Send Ripples Through U.S. Tech Sector" by Tara Seals.

Previously In The News

Research: 310 Million Global Connected Households to Have at Least One OTT Service by 2024

More than 310 million connected households will at least one OTT service by 2024, according to a new report from Parks Associates. The report, OTT Video Services: Disruptive Globalization, estimate...

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...

Apple Looks To Expand Healthcare Presence

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...

Percentage Of TV Antenna Households Doubles

The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...