In The News

Car Owners Want Connected Car Support For Maps Emergencies Calls More

January 03, 2016

Parks Associates research shows 44% of car owners in U.S. broadband households have some kind of advanced connected car feature and 61% of car owners prefer to bundle vehicle data consumption with smartphone data consumption.

From the article "Car Owners Want Connected Car Support For Maps Emergencies Calls More" by Gilbert Shar.

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One-Third of U.S. Broadband Households Have Multiple OTT Subs

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Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...

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Roku is Making TV Speakers, But They Only Work with Roku TVS

The idea behind this is that if your TV sounds better, people will stream more, which is the metric Roku cares most about, Klarke says. Roku likes to say that it's the US's number one streaming conten...

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About Parks Associates

Car Owners Want Connected Car Support For Maps Emergencies Calls More

Previously In The News

One-Third of U.S. Broadband Households Have Multiple OTT Subs

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

Device UI Important to Consumers When Making a Purchase: Parks

Roku is Making TV Speakers, But They Only Work with Roku TVS

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