Providing Market Intelligence for 40 Years

In The News

Can an AI burglar alarm predict break-ins before they happen?

Despite all of the talk surrounding smart, connected homes and the Internet of Things, according to analysts and research firms, the only area where the technology is really gaining traction with consumers is home security, an area where the benefits are clear.

Parks Associates research shows that almost one-in-four US broadband homes has an active security system installed and that percentage is growing rapidly as systems develop to offer remote interactivity via apps and other connected features.

"The security industry is the leading channel for smart home services," said Tom Kerber, Director of IoT Strategy, Parks Associates. "Interactive services have fueled growth in the security industry over the past five years and will continue to do so over the next five years."

From the article "Can an AI burglar alarm predict break-ins before they happen?"

Previously In The News

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...