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AT&T Counters Cable Threat With Unlimited Broadband, But For Subscribers It Comes At A Cost

Despite the added fee, the unlimited plan will resonate with a distinct group of users, particularly gamers and online video addicts. Gamers require a broadband connection to handle the latency-sensitive nature of real-time sessions.

"The unlimited data plan is likely for the uber-data users that far exceed their data allowance each month," said Brett Sappington, director of research for Parks Associates, in a research note. 

From the article "AT&T Counters Cable Threat With Unlimited Broadband, But For Subscribers It Comes At A Cost" by Sean Buckley.

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Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market

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Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

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Fitbit Buys Smartwatch Pioneer Pebble Amid Wearables Shakeup

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