Providing Market Intelligence for 40 Years

In The News

Are You Ready for Some Football? These Streaming Stocks Are.

Sports fans are an important asset, as many will subscribe to whatever platforms they need to watch their favorite teams play. According to data collected by market researcher Parks Associates and InterDigital in August, 43% of consumers in U.S. internet households classify themselves as “sports viewers.” Among those viewers, 40% watch sports only via streaming services. An additional 30% watch sports content via both streaming and broadcast/antenna or traditional pay TV services.

From the article, "Are You Ready for Some Football? These Streaming Stocks Are." by Angela Palumbo

Previously In The News

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

New study finds 75% increase in zero net energy homes

A new study conducted by Parks Associates indicates a 75% increase in the construction of zero net energy homes between 2016 and 2017. The growth is a result of an increase in consumer demand for s...

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...