Providing market intelligence for more than 35 years

In The News

Apple TV Sales Surge With Hardware Refresh, But Still Rank 4th In US Streaming Device Market

New data from Parks Associates published on Tuesday has estimated HDTV streaming video players sold from the first quarter of 2015 to the first quarter of 2016. The firm's findings show Roku in the lead with 30 percent of total sales over the one-year period.

From the article "Apple TV Sales Surge With Hardware Refresh, But Still Rank 4th In US Streaming Device Market" by Neil Hughes.

Previously In The News

How Amazon Strong-Arms Partners Using Its Power Across Multiple Businesses

Amazon’s Fire TV devices account for a third of all streaming media player installed base in the U.S., according to research firm Parks Associates. It commands major positions in areas such as voice-e...

The Streaming Media Device Landscape

Information for The Streaming Media Device Landscape is drawn from multiple sources: Interviews with and research on companies, including consumer electronics (CE) manufacturers, component manufactur...

Residential fiber is now table stakes for boosting NOI

A recent Parks Associates survey finds that about 4 in 10 U.S multi-dwelling apartment residents say they're open to bundling internet services with their monthly rent. What's more, over three-fourths...

It's Not Even Close: Apple, Samsung Smartphone Marketleaders

Apple and Samsung are leaving competitors LG and Motorola in the dust. New research from Parks Associates shows, for example, that LG has dropped to just 9% of consumer-reported brand share, behind Ap...