Providing Market Intelligence for 40 Years

In The News

Apple's Next? Brains Of An iPhone 6S In A 5S Body

Many consumers demanded bigger screens, and the move paid off for Apple. The larger iPhone was Apple’s best seller ever.

But not all Apple consumers made the switch.

According to research firm Parks Associates, one-third of Apple iPhone owners still have a model that is more than two years old, compared with 30% of Samsung phone owners.

From the article "Apple's Next? Brains Of An iPhone 6S In A 5S Body" by Jefferson Graham.

Previously In The News

Amazon's Bezos Pushes Prime Video Redesign Focused On AI

Prime Video, like other streaming services, relies on paid placement by studios, as well as software algorithms, to dictate where content is displayed on the home screen, said Michael Goodman, directo...

Exclusive-Amazon's Bezos pushes Prime Video redesign focused on AI

Prime Video, like other streaming services, relies on paid placement by studios, as well as software algorithms, to dictate where content is displayed on the home screen, said Michael Goodman, directo...

Dealers: Integrating Customers’ Smart Home Devices Is Difficult

New research from Parks Associates finds U.S. security dealers are “facing renewed challenges integrating customers’ existing smart home devices into professionally installed security systems.” Ado...

Soaring Memory Prices Dampen Demand for Budget Smartphones

Rising DRAM costs are one of several factors increasing the cost of developing next-generation connected devices, observed Elizabeth Parks, president and CMO of Parks Associates, a Dallas-based market...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive