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In The News

Apple Pay Adoption Low, Says Report

October 07, 2016

Only one in ten iPhone owners have used Apple Pay and, among those who haven’t done so, 63% said it’s because their preferred merchants don’t support it as a payment option, research from Parks Associates reveals. “Only 19% of US smartphone owners and 15% of smartwatch owners have used a mobile payment app,” the firm adds.

From the article "Apple Pay Adoption Low, Says Report" by Rian Boden.

Previously In The News

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Prediction: Wi-Fi-Cell Hybrid Service Is Coming

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Roku is the Most Owned Set-Top Box with Cord Cutters, But the Apple TV & Fire TV See Strong Growth

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Brand Preference Steering Consumer CE Purchase Decisions

New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...

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