In The News

Apple Needs Netflix and HBO More Than They Need It

February 15, 2019

According to a survey from Parks Associates, 36% of households subscribe to two or more streaming video services. If Apple provides a convenient way for subscribers to see all of their paid content in one app, it ought to attract a lot of viewers to its platform. That opens the door for Apple to sell them additional subscriptions to less well-known services based on what they watch in more popular channels like HBO or Netflix.

From the article "Apple Needs Netflix and HBO More Than They Need It" by Adam Levy.

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Apple Needs Netflix and HBO More Than They Need It

Previously In The News

PayPal, Starbucks top consumers' mobile payments preferences, study says

Research: over 50% of U.S. broadband households stream content on TV screens

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

Roku's early success magnifies Blue Apron, Snap failures

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